We have 16 new press releases today. Have some news to share? Click here for more details.
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FIELD NOTES
⛷️ Elevate Outdoor Collective is selling off a 120-year-old ski brand to a Czech ski powerhouse while handing its outgoing leader a new company-wide role, in the latest leadership shakeup.
📈 Black Diamond's sales jumped 9.1% in the second quarter even as parent company Clarus saw its Outdoor segment shrink following the sale of a longtime snow safety brand, per the latest earnings report.
👟 The North Face's newest trail shoe pairs a firmer foam shell around a softer core with a scrambling zone built right into the toe, in its debut dual-density Offtrail Ultra.
PRESS RELEASES
AWARDS
UDisc has released its 25 Best Disc Golf Courses at Breweries for 2026 list, spanning 13 U.S. states and two Canadian provinces. Norbrook Farm in Colebrook, Connecticut, earned the top spot. UDisc
BUSINESS
Mountain Equipment has named Elliott Nolan and his High Route Ventures agency as its new sales representative for the Rocky Mountain region. The territory covers Colorado, New Mexico, Utah, and Wyoming. Mountain Equipment
Hilton Riggins joins REDARC Electronics as OEM and Commercial Sales Leader for North America, bringing over 15 years of RV industry experience from roles at Redwood RV, Tiffin Motorhomes, and Heartland RV. He will lead the company's OEM and commercial sales strategy across the region. REDARC Electronics
Outdoor Sportsman Group has added Truth+, powered by Trump Media and Technology Group, as a distribution partner for GAME & FISH TV. The move expands the outdoor FAST channel's reach to over 430 million monthly active users. OSG
EVENTS
The Mothership Collective is hosting its second Rally the Village campaign in September. The campaign features 160 free community-led events across North America and internationally to connect women through outdoor and social activities. The Mothership Collective
Curacao and Huffy will host a PAW Patrol-themed family community event on August 10 in Huntington Park, California. The first 200 children in attendance will receive a free licensed Huffy PAW Patrol 3-wheel scooter with LED lights. Curacao
PRODUCTS & SERVICES
Wild Country unveiled a redesigned Friends camming device featuring Flow Cord, a seamless extendable sling reaching up to 20 cm, and a new size 0.3. The new Friends, along with the companion Pro Key Lite tool, won the UK Outdoor Industry Award 2026 in the Climbing category. Wild Country
Skratch Labs rolled out a 30-serving Energy Chews Resealable Bag combining Raspberry, Orange, and Grape flavors. Each five-chew serving delivers 80 calories, 19g of carbohydrates, and 45mg of sodium, made with real fruit and no artificial ingredients. Skratch Labs
Wevana introduced Wevana Tabs, wireless Bluetooth-connected handheld devices that deliver alternating rhythmic vibrations to both hands to support nervous system regulation. The devices target both EMDR therapists and everyday users seeking stress relief, focus, and better sleep. Wevana
Old Town Watercraft debuted the ePDL+ retroFit kit, a drop-in power-assist upgrade for existing Old Town pedal kayaks. The kit is available in three hull-specific configurations with a 36V lithium-ion battery offering up to 13.5 hours of cruise control runtime. Old Town Watercraft
The Origins Foundation launched 100 Proofs, a storytelling initiative documenting the real-world conservation and community impacts of hunting and sustainable use. Featured projects include the Panyame Cheetah Project in Mozambique and a school renovation in South Africa. The Origins Foundation
Salewa revealed its Ortles Mountaineering Collection for Fall/Winter 2026, featuring two new alpine boots, the Ortles 2 Mid GTX and MTN Trainer 3 Tech Mid GTX. Both are engineered for technical terrain with GORE-TEX waterproofing and crampon compatibility. Salewa
Red Wing Heritage has partnered with Malbon Golf on a limited-edition Malbon Shop Moc Oxford golf shoe, marking Red Wing's first golf footwear in over 70 years. The shoe is available exclusively at malbon.com. Red Wing Heritage
MyOutdoorTV released its August content lineup, featuring new seasons of seven hunting and fishing programs including Realtree Outdoors, Crush with Lee & Tiffany, and The Western Hunter. The lineup also includes Drury's THIRTEEN, Fatal Impact, Descendants of the North, and The Fishmonger. OSG
Game & Fish TV, a free ad-supported streaming channel from Outdoor Sportsman Group, is airing a Thursday-night Buck Zone deer-hunting programming block every Thursday in August. The block features six shows including Buck Commander, HeadHunters TV, and Whitetail Freaks from 6:00 to 11:30 p.m. ET. OSG
SPONSORSHIPS
Outdoor Sportsman Group has launched Ultimate Season, a multi-platform hunting content initiative running August through December 2026. The campaign partners with Old Trapper, Browning, SPYPOINT, Dryshod, Can-Am, and Rocky Boots, featuring TV programming, editorial, sweepstakes, and a Luke Bryan concert grand prize. Outdoor Sportsman Group
JOBS
NEW ChronoTrack - Business Development & Sales
Eugene Marathon - Marketing & Sales Director
American Race Timing and Management - Race Field Tech
Boston Athletic Association - Assistant Coach & Administrative Coordinator
Human Powered Health - Bike Fitter For Performance Lab
Boston Athletic Association - Senior Manager of Public Relations
Treat Public Relations - Public Relations Intern
Rudy Project North America - Customer Service Supervisor
Laurel Innovations - Head Timer
Outside Interactive, Inc. - VP of Marketing, Mapping
NOBULL - Sr. Associate, Affiliate Marketing
ASICS - Director, Human Resources
MyFitnessPal - Director, Product Management - Head of Cal AI
MyFitnessPal - Manager, Engineering - Subscription Growth
Arc’teryx - Specialty Sales Manager, Footwear - NAM
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