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FIELD NOTES

🧘 An Arizona State University study of more than 55,000 U.S. adults, followed for about a decade, looked at 21 alternative health practices. Only yoga and Pilates were linked to a lower risk of death: 27% lower for yoga and 36% lower for Pilates.

🏜️ Chiricahua in southeastern Arizona is now America's 64th national park. The designation has sparked debate over whether expanding the system dilutes the brand and strains the National Park Service, which faces a $22 billion maintenance backlog.

PRESS RELEASES

BUSINESS

CHOWIE, a youth-first hunting brand, has partnered with Kalkomey Enterprises on mutual discounts between CHOWIE logo wear and Kalkomey's Hunter-Ed online certification courses. Hunter-Ed will also be recognized as a partner on the upcoming CHOWIE podcast. CHOWIE

CONFERENCES & TRADESHOWS

Outdoor Retailer has partnered with Sweden-based Huginbiz AB to launch an International Pavilion Program at its August 18 to 20, 2027 show in Minneapolis. The program lets curated groups of international finished-goods brands from regions including Korea, Iberia, the Nordics and Taiwan exhibit at the show. Outdoor Retailer

PRODUCTS & SERVICES

Bosch eBike Systems has launched a new generation of its Active Line Plus drive unit, with up to 60 Nm of torque, 600 watts of power and 340% support. It is about 1.1 lbs lighter and 17% smaller than the previous version. Bosch eBike Systems

onX Fish has launched Wind on Map, a feature that shows animated wind conditions on lake maps. Anglers can review 72 hours of past wind data and see forecasts up to five days ahead. onX

Marcolin has launched the Fall/Winter 2026 Timberland Eyewear collection, with seven sun styles made from bio-acetate and bio-injected materials. Features include polarized lenses, hydrophobic coatings, Base 8 frames and TimberBEND technology. Marcolin

Marcolin has launched the adidas Sport Eyewear Fall/Winter 2026-27 collection, with five styles across the Performance and Active lines. The lineup features the PowerVizn Lens System, lightweight injected frames, integrated ventilation and new small-size options. Marcolin

BUFF® is launching a six-style glove collection in North America: ThermoNet®, DryFlx®, Tech Fleece, Windproof, Merino Midweight and Merino Fleece. All are touchscreen compatible and come in sizes S to XL. BUFF®

Much Better Adventures has launched the Wildlife Collection, conservation-led small group trips of up to 12 people lasting 3 to 11 nights. Destinations include Rwanda, Costa Rica and the Romanian Carpathians, and the animal welfare policy was developed with World Animal Protection. Much Better Adventures

SPONSORSHIPS

Ariat International has signed a 10-year naming rights deal with Trail Drive Management Corp. for Fort Worth's 14,000-seat multipurpose venue. The arena, home of the Fort Worth Stock Show & Rodeo, becomes Ariat Arena. Ariat International

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